Record a rich content, distinctive characteristics of the business model class activities_新闻动态

2019-12-16

Record a rich content, distinctive characteristics of the business model class activities

-2012 CSCSE- UK higher education diploma project business model course sideshow

2012 CSCSE- British higher education diploma project business model course activity was held in changsha, hunan province on December 20 as scheduled. More than 40 teachers from 21 universities participated in this model course activity.

In changsha in late December, days of cloudy weather and drizzle make the weather very gloomy and cold. At 8:00 am, cscse-uk higher education diploma project business demonstration class activity was enthusiastically held in room 607 of zhongnan forest international building. In the brief welcome ceremony before the demonstration class began, professor cao fuxiang, vice President of zhongnan Lin and professor Yang dazi, executive vice general manager of Beijing yinhong international education consulting co., LTD., delivered welcoming speeches respectively.

As zhang jing, vice President of zhongnan Lin international college, announced the start of the demonstration class, zhao dongyan, a teacher from zhongnan Lin international college, gave the first demonstration class. She taught the part of "financial statements of limited companies" of business accounting. Her English pronunciation is quick and clear and fluent, and she has made full preparation before class. She explains in a simple, precise and in-depth way, with clear, rich content and prominent PPT, the application of Internet search technology, and regular blackboard writing, so that students can clearly understand the key knowledge. Her knowledge in the teaching theory and combining the actual case of the tax law, can be adjusted according to students' actual level for the depth, inspire the students' interest in learning and motivation, and through the inherent logic relationship and calculation, will have a professional and theoretical curriculum content, like peeling bamboo shoots layers show in front of the audience. The whole class seems to flow, before and after the connection is just right, in one breath.

The main speaker of the second demonstration class is Mr. Hu xiao from the school of distance and continuing education of Beijing jiaotong university. At the beginning of the class, facing the students who met for the first time, Mr. Hu first made a simple self-introduction with astute and humorous language, which immediately made the classroom atmosphere relaxed and free, and the students immediately drew closer to him. His lectures are simple and simple. His concise and humorous language, pure British pronunciation, English lecturing style, vivid cases and sonorous and powerful pronunciation reveal the confidence and passion of the lecturer. He is good at enumerating examples close to students' life to help students understand the main points of theory. He explains them one by one to firmly grasp the rhythm of the lecture and students' thinking. The interaction between teachers and students in group teaching is natural and vivid, as if putting the listeners in the classroom of a British university.

Richard Tang, a professor at xianda school of economics and humanities, Shanghai international studies university, lectures on "presentation skills" in "business communication skills" Outcome3. Richard teacher grew up in the United States, with a pure American English, words are funny, humor, slightly exaggerated facial expressions and body language from time to time bursts of laughter in the classroom, in imperceptible in him closer to the distance between the students, he put the student according to the seat area is divided into several groups and cleverly introduce students interested in the topic; In the seemingly random discussion, he taught the western thinking habits and professional knowledge to the students, and the whole demonstration class ended in one climax after another. From beginning to end, he brought the American teacher's style to life, while also showcased the "presentation skills" of business communication skills.

The last demonstration lesson was taught by li yu, a teacher from the training school of renmin university of China. She taught the part of "product strategy for an enterprise to enter the international market" in Outcome 4 of "export science". This class, she succeeded in applying case teaching method and the method of visual AIDS, through Chinese students familiar with the international well-known brand "Coca-Cola" and "McDonald's" around the world, successful product marketing strategies such as case, clearly explained the product strategy of "product standards" and "product localization" the relationship and difference between, and the "product localization" and "product promotion of culture", reveals the successful product marketing strategies from market research, to product development, advertising, should be "when in Rome, do as the Romans do". In order to help students observe and understand, she also collected pictures with bright colors and clear images of relevant products from many countries in the world, and made a well-organized PPT with rich contents, which achieved very obvious classroom effect. In class, teacher li yu also attaches great importance to teaching students in accordance with their aptitude and the practical effect of teaching. Although she is fully capable of teaching in English, she still adds Chinese explanations to the key points and difficult points of teaching according to the actual English level of Chinese students.

Each of the four demonstration classes has its own characteristics, which reflects the solid academic foundation and rich teaching experience of the teachers. At the end of each teacher's lecture, students and teachers will respond with warm applause, the applause conveys the audience's appreciation and gratitude to the speaker. The excellent teaching effect of the four demonstration classes is also inseparable from the excellent English level and active cooperation of the students in zhongnan forest, which also makes many teachers of other colleges and universities attending the meeting envy.

At 2 o 'clock in the afternoon, all the teachers who participated in the activity had a group discussion. Teacher zhang jing from zhongnan Lin, teacher liu lu from sichuan university and teacher wang yan from Beijing no.2 foreign university served as the conveners of the three groups to organize the discussion. In the group discussion, the teachers attending the meeting first commented on and communicated with the four main demonstration teachers in the morning. After that, we communicated with each other about the new curriculum outline and test questions launched and put into use by SQA in September 2012, and also expressed our own opinions and Suggestions on teaching and academic affairs support. We all spoke freely, made Suggestions and Suggestions with great enthusiasm, and had a full exchange of views on some issues of common concern. After the group discussion, a plenary meeting was held, and the three group conveners reported the contents of the discussion on behalf of the group. At last, Mr. Yang dazi, deputy general manager of Beijing yinhong, made a speech on the whole demonstration class. This demonstration class activity has received the expected effect, the teachers attending the meeting have said that the demonstration class activity gains a lot, hope that the service center will be able to organize similar activities every year in the future, at the same time said to bring today's harvest and results back to school and teaching.

This activity was highly valued and strongly supported by the leaders of central south university of forestry science and technology and the international college. The teachers of the international college of central south university of forestry science and technology made a lot of careful preparations before the activity, and provided warm and thoughtful services after the activity began, making the participants feel at home. To this end, everyone expressed sincere thanks to the international school of central south university of forestry and technology.